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excite your audience: a success story

Susan was asked to speak to the Healthcare Businesswomen's Association and Association of Women Scientists. This was the first time the two groups planned a joint meeting. Program Chair volunteers and Susan tossed presentation topics around and arrived at ... building trust.  


Why trust?  


The trust topic resonated since trust is basic to all successful business relationships.The Program Chair volunteers could relate to their own experiences of what happens when there is trust and what happens when trust is broken. Susan tailored content of the presentation with the latest research on what behaviors build and erode trust. A panel of local C-suite executives were invited to share strategies on re-building broken trust partnerships. The audience  were engaged in the trust topic, asking poignant questions. Volunteer leaders of both organizations were amazed with the amount of audience engagement in a poignant question and answer exchange between Susan and the panel of experts.


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